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What Made You Think of That? by Gary Bertwistle

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What Made You Think of That?

Gary Bertwistle


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Item Details
ISBN:1741759994
ISBN-13:9781741759990
Title:What Made You Think of That?
Authors:Gary Bertwistle
Category:Management & Management Techniques
Format:Paperback
Year:2009
Pages:192
Publisher:Allen & Unwin
Imprint:Allen & Unwin
Edition:2nd
Language:English
Dimensions:131mm x 199mm
Weight:180g

Annotation




Publisher Description
This book is both an explanation and celebration of thinking differently. What Made You Think of That? is a simple, easy-to-understand and practical guide to unlocking your own great ideas and those great ideas lurking in the people or company around you. It provides you with a true understanding of how imagination and creativity works. For leaders, this book can guide you through practical steps in creating an organisation that empowers its entire staff from CEO to casual employees to think differently about every aspect of the business, thus leading to better solutions for customers or clients and ultimately greater success.

Author Biography
Gary Bertwistle is one of Australia's leaders in thinking. He is a keynote speaker whose topics include the thinking behind creativity, innovation, marketing, brand and performance. In 2002 he opened Australia's fi rst creative thinking venue at the Entertainment Quarter in Sydney, called the Ideas Vault, which is used by some of the country's biggest corporations for creative thinking, meetings, seminars and training sessions. He is also the author of three books: The Keys to Creativity, Who Stole My Mojo? and What Made You Think of That?

Gary is the co-founder of one of Australia's leading cycling foundations, the Tour de Cure, which raises money in an effort to cure cancer. The Tour de Cure has raised millions of dollars since its inception in 2007. Gary also founded the Day of Inspiration, a corporate fundraising annual event, which gathers together keynote speakers, entertainers and performers at the Four Seasons Hotel in Sydney for a one-day event in front of a corporate crowd to raise awareness of and funds towards curing cancer.

Winner of the TEC Speaker of the Year Award in 2007 and 2008, Gary is renowned for his simple and easygoing style, passion and drive in helping people to think differently about their life, family, business and Mojo.


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